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Understanding Our Data Typology
🏢 B2B Firmographics
Target decision-makers accurately. Our B2B typology categorizes businesses by industry, company size, revenue, and MSME registration status, ensuring your outreach hits the right desks.
💎 B2C Demographics & HNI
Connect with your ideal consumers. We segment our B2C and HNI databases by income brackets, pin codes, geographic regions, and asset ownership (like Car Owners or Real Estate).
🎯 Intent & Behavioral Data
Beyond static contact info, we provide data on active Job Seekers, Loan Applicants, and Mutual Fund investors, giving you leads with proven intent and higher conversion potential.
Database Categories
Why Choose Nexus?
Quality Over Quantity
We refuse to just play the numbers game. While our database is vast, our priority is providing you with clean, highly accurate, and up-to-date leads that actually convert.
Pin-Code Level Accuracy
Optimize your regional marketing efforts. We provide precise location-based targeting to help you reach the exact markets your campaigns require.